viernes, 11 de septiembre de 2009

Subaru achieved record sales worldwide

Subaru has achieved new sales records worldwide, especially in the U.S. market, where the positive numbers have occurred in the past two months, and in China, where he leads and 50 consecutive months of growth.

As reported by the automaker, sold 28,683 American units in August, 52 percent of sales over the same month in 2008, while cumulative sales in the year totaled 143,828 units, representing an increase of 11 percent compared to 129,297 last year.

These good results are attributed to the change in the range of Subaru, which is beginning to bear fruit as well as sales of its models Impreza, Forester and the new Family Legacy / Outback still beating historical milestones.

Also attributed to the aid of the Obama Administration, which provided generally good results in the U.S. market, while cumulative sales in 2009 continue to show a decline of 27.9% in this market.

In Canada, August was also a record month of sales in the history of the brand and models Legacy / Outback, Forester and Impreza are still the mainstay for this growth, an increase of 4.2% over the same month last year .

Another example of Subaru growth in the world is the complex Chinese market, which was introduced four years ago, since which time sales have recorded consecutive monthly increases, a fact unprecedented in the automotive industry.

In the European Union, the cumulative sales of the Japanese fell 5.5% (19,424 units versus 18,362) when the market throws a few drops of 9.4%.

Meanwhile in Spain, Subaru sales are 17% decline from the year 2008, when the overall market has fallen 31%.

Subaru said in a note to be taken into account also that the pace of orders for the new Legacy / Outback by dealers can be very optimistic about their deliveries to final customers which will make the sales pace brand will increase, further strengthening its market position.

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